Paris Jackson & The Melbourne Cup

Victoria Racing Club engaged Buzz to negotiate their key celebrity appearance for The Melbourne Cup in 2017. With all eyes set on American actress and model Paris Jackson, we were brought on to negotiate and secure the partnership. 

Paris attended the ‘race that stops the nation’ at Flemington Racecourse in Melbourne, with key appearances at the MYER Marquee and the Fashions on the Field event. 

We managed all of Paris’s movements while on the ground in Australia — from red carpet appearances to wardrobe, makeup and styling — we were there each step of the way to ensure the process was as smooth and seamless as possible. 

We handled Paris’s hectic media schedule and exclusive media interviews — including the cover and feature spread in Stellar Magazine. Following the appearance, we worked alongside client Tourism Australia as part of their Cyclone Debbie recovery program, with Paris visiting Qualia Resort and The Great Barrier Reef, while she was in Australia. 

  • Talent Negotiation & Management
  • Influencer Program
  • Media Relations 
  • Red Carpet Management